Pop-Tarts take the big stage
8/10/2010"...as human beings we are capable of making sense of situations based on the thinnest slice of experience."
— Malcolm Gladwell, author of Blink and The Tipping Point.
FROSTED OR UNFROSTED?: Specialty stores devoted to snack foods have gained a new member as Pop-Tarts have outgrown the box and opened Pop-Tart World in Times Square Tuesday. Pop-Tart World joins the Hershey store and M&M's World in bringing popular junk food, and of course any conceivable merchandise, to the streets of New York. I never thought Pop-Tarts were enough of a pop culture phenomenon to deserve their own store, which includes a Pop-Tart snack bar, but next time I'm in New York I'll have give the store's Pop-Tart sushi a try. AG
AG
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