Yahoo getting more serious about Internet video as it prepares to release 2 new comedy series
4/28/2014NEW YORK — Yahoo will release two new comedy series next year in an effort to appeal to the steadily growing audience for Internet video programming.
The expansion announced TOday during a presentation in New York makes Yahoo Inc. the latest technology company to mount a challenge to Netflix Inc., which runs the Internet’s largest Internet video subscription service.
Yahoo’s comedies are “Other Space,” a show about an alternate universe set in the 22nd century, and “Sin City Saints,” a show about the front-office antics of a fictional basketball team. Both series will consist of eight half-hour episodes.
The Sunnyvale, Calif., company isn’t charging viewers to watch the series. Instead, Yahoo hopes to make money from selling additional advertising.
Yahoo also announced a video service featuring live concerts and a digital travel magazine.