GM to launch Cruze at Lordstown next week

9/4/2010

LORDSTOWN, Ohio — General Motors Co. said Friday that it will launch its Chevrolet Cruze compact sedan next week at the eastern Ohio factory that makes the car.

GM's North America president, Mark Reuss, and Gov. Ted Strickland are scheduled to unveil the Cruze Wednesday. It goes on sale this month in U.S. showrooms.

The car is about the size of a Ford Focus or a Honda Civic.