Ford family member joins firm’s leaders

2/15/2013

DETROIT — Ford Motor Co. said it will promote Elena Ford to a newly created senior executive position, the first time in nearly two decades that a Ford family member has been elevated to the company's senior ranks.

Elena Ford, 46, is the great-great-granddaughter of Henry Ford, the company founder. She will lead a new group that is to improve global dealer standards, the company said Thursday.

She has been Ford’s global director of marketing for four years.