The logo on the 2018 Jeep Wrangler model at Grogan's Towne in Toledo
The U.S. auto industry has shown impressive resilience through the first half of the year, with sales coming in better than most analysts expected. But even against that backdrop, 2018 has been exceptional for Jeep.
Through the year’s first six months, Jeep has sold 495,022 vehicles in the United States. Not only is that up 22 percent from last year, but it puts Jeep on pace to eclipse 2016 as the brand’s best year ever. That year, which was the industry’s best on record in terms of sales, Jeep moved 926,376 units.
There’s a very real chance Jeep will sell 1 million vehicles in the United States this year. To put that into some context, it was only 2014 when Jeep broke the 1 million unit barrier globally.
“That really does say a whole lot about where the industry is if an exclusively SUV brand sells 1 million units in a year,” said Jeremy Acevedo, manager of industry analysis for Edmunds.com.
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