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YANGON, Myanmar — Gap Inc. has announced plans to produce clothing in Myanmar, the first American retailer to enter the market since the country began its transition to democracy three years ago.
Two factories in the commercial capital, Yangon, are reportedly producing garments for the company’s Old Navy and Banana Republic brands.
A statement released by the U.S. Embassy today said the clothing would be ready for sale in the U.S. by this summer.
While Asian nations have long had a strong presence in Myanmar, it’s only in the last few years that companies from the U.S. and Europe have started returning, thanks to the easing of sanctions imposed on the country during its half-century of military rule.
The retail market is especially attractive because of Myanmar’s abundant and cheap labor force.